EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
EGUIDE:
Companies leading the technological evolution have gone through changes. This second part of this e-guide explores the technological evolution of SAP, Microsoft and some business analytics vendors throughout the past two decades.
EGUIDE:
In this e-guide, read more about the trends that are shaping the demand for AI and how organizations including healthcare service providers and F1 racing teams are leveraging technology on their own terms.
WHITE PAPER:
How ready is your organization when it comes to implementing account-based marketing (ABM)? Inside, discover 5 criteria to assess AMB readiness. Review the benefits of an ABM implementation, and decide if your organization is ready to take its next steps with ABM.
EZINE:
In this issue, discover how to navigate the complexity of channel partner programmes to best foster relationships, how business intelligence software is helping companies look beyond Covid-19, and why leaders are looking forward to 2021
EGUIDE:
Con la nube, las organizaciones pueden almacenar, consumir y procesar datos a velocidad y escala, obteniendo conocimientos y creando nuevo valor comercial. Esta guía explica la importancia de los datos y la nube en las empresas hoy y las responsabilidades de una organización que adopta la nube.
EGUIDE:
As an authority cited in the lead article in this e-guide explains, for many businesses "real time" means more frequent business intelligence reporting or data model updating. And yet, as another article in this e-guide explains, many organisations lack the infrastructure and culture necessary to deliver the required data.
EGUIDE:
View this e-guide to learn how accounting and finance teams can improve productivity, maintain compliance, and boost fraud protection through the incorporation of AI-based systems.
EGUIDE:
Southern Water has centralised its data specialists and overhauled its data management and business intelligence technology to support business decision-making at scale